Hella Chenin is a one-day festival celebrating one of the world's most versatile and underappreciated grapes. Founded by Peter Andrews of Culture Wine Co., Josh Hammerling of Hammerling Wines, and Marty Winters and Alex Pitts of Maitre de Chai, the Berkeley-based festival pours more than 100 Chenin Blancs from South Africa, California, Oregon, and Australia — making the case that Chenin deserves a far bigger seat at the American table.

We developed the full visual identity for the festival, including the type system, illustration style, and overall brand direction — now in its second year.